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Where do readers go to choose their next book?

Hi indie-author friends, I came across this very interesting article today that might influence our marketing efforts –http://goodereader.com/blog/e-book-news/poll-where-do-you-hear-about-new-e-books. According to the article’s author, the survey respondents come from the US, Canada, Australia and European markets (although it’s not known in which proportion).  It shows statistics on the most popular sources for reader inspiration: #1 – …
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Radio interview on WebbWeaver Books

Hello everyone, Stormy weather in Melbourne lately!  Hope you’re all safe and warm, but not too warm, wherever you are… Today I had the honour of talking about and reading from “A Life Singular – Part One” on CK Webb and DJWeaver’s radio show in the US. Please listen in at http://www.blogtalkradio.com/webbweaverbooks/2015/02/13/webbweaver-books-proudly-presents-author-lorraine-pestell This about wraps up …
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New website for Australia Day!

Happy Australia Day! To celebrate a long weekend of editing “A Life Singular – Part Four”, I decided to take a break and re-organise my web presence.  I have consolidated the website at ALifeSingular.net and my blog at ALifeSingular.com into a one-stop shop for all things authorly. Please navigate around the main site: Home – landing page …
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Working with a publicist for the first time – both exciting and daunting!

Aussie Father Christmas

Apologies for my absence of late.  Hope everyone’s well and gearing up for either a hot or a cold festive season One of several reasons for neglecting my blog is that I’ve invested time and money into a real, honest-to-goodness publicity campaign.  After e-shopping around a few US-based book promotion sites, I went back to …
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Useful Writing Tools

Hello! For those in Australia, Happy Australia Day!  Hope you’re all having fun in the sun!  For those of you stuck in the northern hemisphere winter, here’s a picture of Bondi Beach, near Sydney, to keep you warm: This is the second of my contributory posts to Ruth Snyder’s Blog Hop, where this time we’re exchanging our tips and …
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Goals for 2014 – to finish what I started!

I’m delighted to be part of a blog hop run by Ruth Snyder. The group’s first topic is “Our Writing Goals for 2014”, so here goes! I always hesitate to set goals, simply because experience has taught me to expect the unexpected. For example, when I moved back to Melbourne from Perth in September last …
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